Opening Line in June 2025: Feel & Dance Startup Route

Encountering Lisa Schade, you can't help but sense the passion that fuels her work. Launched in May 2023, the "Feel & Dance Studio" in Hannover is more than just a place for choreographies - it's a space for personal development, relaxation, connection, and self-acceptance. "Dancing has helped me build self-confidence, feel my body, and express myself," Lisa shares. This power of movement is what she wants to pass on to other women today.

Dance was Lisa's lifelong passion, even while she was still a teenager. At eleven, she started competing, and at fourteen, she began leading children's dance classes. Despite her success, she struggled with insecurity: "I was very shy and barely dared to sign up for school - afraid of saying something wrong." Dance became her way to self-empowerment.

After completing her ADTV dance teacher training, it seemed her career path was clear - until a lumbar herniated disc changed everything. Working full-time in a traditional dance school was no longer an option. "Self-employment became my chance to continue dance in my own style, away from performance pressure and set structures," says Lisa today. Her studio offers freedom, intuition, and a protected environment.

Lisa's goal was to create a space where women could meet themselves, discover their strength, and grow together - beyond perfection, focusing instead on emotion and true connection. That's why her offering is exclusively for women - from the energetic workout to the sensual Ladysalsa, always with fun at the heart. "There's no dress code here: Everyone wears what makes them feel comfortable - whether high heels or sneakers."

The studio isn't just a classroom, but a hub of community. "I'm always on the lookout for new ideas and formats to connect women and create a lively, supportive community." Alongside 10-15 weekly classes, Lisa also offers workshops, events, and a small wellness-infused clothing line.

Her concept appeals to women and girls of all age groups - from four-year-old beginners to seniors. "A dance partner isn't necessary here - we dance for ourselves." For many women, this is a liberating experience. "Movement to music unleashes a unique energy. It releases tension, reduces stress, and grants a new lightness."

Seeking external support after some time, Lisa found it in hannoverimpuls. "I knew exactly what I wanted - and was almost my own best customer. But there are always questions that require an impartial, external perspective."

Kristina Ebel, Project Manager for the Founder's Consult at hannoverimpuls, became her strong partner. "My conversations with her are incredibly valuable. Often they revolved around practical matters, like calculations: How much do I need to hire more trainers? At what point is a class economically viable?" Lisa appreciates the combination of practicality and emotional support.

Kristina Ebel agrees: "Lisa is the perfect example that it's never too late to reach out to us. Even a year and a half after the founding, questions still come up, for which we find solutions together."

For other founders, Lisa has a clear message: "Overcome your fear - just go for it. The necessary knowledge comes with time, almost automatically, especially when you trust yourself enough to take the plunge. Listen to your gut feelings and don't hesitate to ask questions - better to ask too many than too few."

Contact Information:

Feel & Dance Studio

Lisa Schade

Adolf-Emmelmann-Straße 7

30659 Hannover

Email: [email protected]

www.fuehlundtanz.de

founding Hannover hannoverimpuls brave City child

Lisa Schade's "Feel & Dance Studio" is more than just a place for choreographies, it's a space for personal development, relaxation, connection, and self-acceptance, particularly focusing on women's health and wellness.
In her early years, Lisa struggled with insecurity, using dance as a means to self-empowerment, before launching her studio in May 2023.
Fitness and exercise play a vital role in Lisa's studio, with workshops, events, and a small wellness-infused clothing line complementing her dance classes and creating a supportive community for women of all ages.
In managing her small business, Lisa found valuable support from hannoverimpuls, helping her navigate practical matters and offering emotional support as well.